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47% of Ad Agencies Hate the New Business Pitch Process
Pitching is part of an advertising agency’s DNA; it’s often mandatory if an agency wants to acquire new business. With the average length of the client relationship diminishing from eight […]
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How To Lose A Pitch When You Thought You Were Winning
Stephen Greensted is a consultant in the UK with a long history of client service and new business under his belt. On his website he states that if you need […]