Agency Life | Ad agency new business | Sanders Consulting Group

The Scary World of Ad Agency Monsters

Within the walls of every agency, there are those scary things that go bump in the night. Every person in an ad agency, at some time or another, ends up […]

Agency Life: Sometimes Results Speak for Themselves

There are times when providing new directions in agency growth can be very rewarding. Our tag line is “New Directions For Agency Growth.” What this means is we work hard to really […]

Your job is to fill the room with magic.

Agency Life: Your New Business Presentation Sucked

Another new business loss – and the prospect will never tell you that your presentation sucked. Rather the prospect will say, “Their creative was better.” Or maybe you heard that […]

Transform Your Team. Grow Your Agency. Retain More Clients.

Shift Account Service to a New Level! Focus On Client Retention and Growth! Account management is more complicated than ever. Today’s clients don’t want high-paid account management teams that just […]

Agency Life: Branding A Creative Agency

It’s the never ending question – why do clients choose one agency over another? Almost every agency I visit says the same thing, “We’re a great agency, lots of case […]