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Ad Agency – New Business Rainmaker

What makes a great ad agency new business rainmaker? I was recently doing some account service training with a small agency down south, and as par for the course, I asked about […]
New Business Can Be Very Profitable To An Agency – But You Must Invest First!

New business takes a toll on agency resources including time, funding and energy. That’s why there must be strong commitment throughout the organization to the growth plan. But first you […]
Agency Post: Simple Rules For New Business

The Agency Post, an interactive publication for ad, PR and marketing professionals, was kind enough to post my thoughts on new business here. A short snippet: At its heart, new […]