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Not Getting New Business Calls? Focus!
Recently I was working with a great agency, around 15 people, that was doing some truly outstanding work. They were well known in their market, but had been defined in […]
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Client Service: Tips for Unleashing Ideas
Clients place a premium on the creative work and strategic ideas coming from their agencies. A recent study found the No. 1 thing clients want from their marketing partners is […]
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Common Business Cycles: Find Your Agency
If new business is the heartbeat of an agency, then new business leads are the pulse. If your agency isn’t seeing a steady stream of prospects who are interested in […]
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8 Unforgivable Leadership Mistakes Steve Jobs Made
There have been many great books, articles, and blogs praising the leadership of Steve Jobs and the results are hard to argue with. Steve was one of the most powerful […]
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The Perfect Presentation?
Every twelve or fifteen months, your agency will be face-to-face with a “defining moment.” A new business opportunity that, if won, has the power to redefine who your agency is […]
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Advertising Agency New Business Resolutions
It’s a new year– time for renewal, reflection and looking forward to a better future! As part of that process it’s helpful to review this past year and think about […]
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