• With the right training anyone can be a champion!

    You Want to Be a New Business Champion?

    Do you want to be great at new business? To grow your agency? To be a hero to your staff and peers? If you want to be a champion, then […]

     
  • Time for some positive change.

    Look At This Agency. Is It Yours?

    Your marketing firm will evolve and change over time – that’s a given. People come and go, you mature, perhaps getting a bit comfortable. After all, let’s face it…change is […]

     
  • Learn how to recognize the unique pattern, or profile, of each prospect.

    Ad Agencies: Use Chemistry To Win New Business

    Creating good chemistry is an art. It doesn’t just “happen.”  Many advertisers try to be objective, but “chemistry is probably 50% to 60% of the decision factor,” comments a retail […]

     
  • In new business there are winners and losers. 
Learn how to win!

    Win More New Business More Often

    Bring in the experts! Learn how to fix new business forever and celebrate new business wins all the time. Growing your firm these days is more important than ever. You […]

     
  • Don’t let fear paralyze your firm. Take action now.

    Take Care of Your Own: Leadership!

    In this tough economy, employee training and development is the last thing on your mind. In fact, how many times have you thought or said to someone, “You should feel lucky to have […]

     
  • A strong brand stands out, and in this complex world we operate in that’s vital for survival.

    Using Good-To-Great to Brand Your Agency

    A Clear Agency Brand Provides Focus for New Business. For those of you who have worked with us in the past you know we like to hammer the idea that […]

     
  • It's easier to lose a pitch than you think

    How To Lose A Pitch When You Thought You Were Winning

    Stephen Greensted is a consultant in the UK with a long history of client service and new business under his belt. On his website he states that if you need […]

     
  • Don't lose your next new business pitch.

    Did your agency just lose a new business pitch?

    There’s nothing more costly in agency life than losing a new business pitch. Out the window go all the time, money, and energy spent on a prospect that goes with […]