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12 Winning the Pitch Presentation Rules
I recently trained a great mid-sized agency on how to present – they had won their last three pitches, but felt it was too difficult, too much upheaval, too much […]
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New Business Can Be Very Profitable To An Agency – But You Must Invest First!
New business takes a toll on agency resources including time, funding and energy. That’s why there must be strong commitment throughout the organization to the growth plan. But first you […]
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Ad Agency Growth: Training vs. Consulting
It’s often been said, your most valuable assets walk out the door at five o’clock. Why don’t we treat them that way and develop a strong agency training program? American […]
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What Are The Real Assets In Your Marketing Firm?
Constantly changing client demands, new marketing technology and shifting options are all circling overhead, demanding the attention of agency leaders. These red herrings have shifted the focus outward, away from […]
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A call from an old friend, new business, and how to win!
It’s funny, after awhile you forget some of the great stories that come out of the agencies we’ve trained. And then, out of the blue, we get a call from […]
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