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Who Designs Your Agency’s New Business Pitches – The Sandman?
All clients report that it’s sad how poorly many agencies present for their business. “I’m looking for the Sandman. He’s somewhere ’round ’tis said; But as I’m rather sleepy, I […]
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Crashing an Account: How to Get In That New Business Review
Everything’s at stake for the agencies in the pitch, and there you are, on the outside looking in. Have you ever wanted that peculiar great client, one that is perfect […]
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Agency Life: Your New Business Presentation Sucked
Another new business loss – and the prospect will never tell you that your presentation sucked. Rather the prospect will say, “Their creative was better.” Or maybe you heard that […]
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Winning The Pitch Advice From The Experts
Truly outstanding marketing firms understand that their presentation must be well structured, and the importance of “theatre” throughout the presentation is well understood. This is a chance to create that […]