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New Business Presentations: You’re Doing It Wrong!

Most marketing agencies focus almost exclusively on developing the perfect content, which is the least important part of any presentation and the most easily forgotten part. Prospects will remember long […]
Ad Agency: 6 Winning Presentation Reminders

There are a few simple presentation rules that are often forgotten when it comes to giving winning presentations, whether it’s for new business, for your team, or for a conference […]
Plan To Win: A Winning Strategy

It’s funny how something like a simple comment can remind you of a little secret to winning the pitch. I was in a meeting with a great ad agency and they […]
Winning New Business: The Defining Moment

We usually get called in when it’s what we call a defining moment, meaning a win here will often re-define who your firm is because of the type of account […]
Ad Agency Baseball: The Secret to Winning New Business

Most agencies focus on the pitch, the show, the new business presentation. This is putting the spotlight on the wrong place. By then, most of the really important decisions have […]